move social and theme variables to data folder

layouts/partials/essentials/style.html

@@ -15,8 +15,8 @@
 <link rel="dns-prefetch" href="//platform.twitter.com" />
 
 <!-- google fonts -->
-{{ $pf:= site.Params.fonts.font_family.primary }}
-{{ $sf:= site.Params.fonts.font_family.secondary }}
+{{ $pf:= site.Data.theme.fonts.font_family.primary }}
+{{ $sf:= site.Data.theme.fonts.font_family.secondary }}
 <link rel="preconnect" href="https://fonts.googleapis.com" />
 <link rel="preconnect" href="https://fonts.gstatic.com" crossorigin />
 <link